HP’s Touchpad tablet, running webOS 3.0, promises a lot of things; from it’s unique Touch-To-Share feature, to the simple fact that it is running webOS (which vies with iOS as the aesthetic leader in the mobile space), it’s setting a lot of high expectations ahead of the June launch.
One thing that might be a bit of a bold claim for the tablet? That it will be better than the iPad. Speaking at a press conference at Cannes, France, HP’s Eric Cador stated that “In the PC world, with fewer ways of differentiating HP’s products from our competitors, we became number one; in the tablet world we’re going to become better than number one. We call it number one plus.” The Apple iPad is currently the number one tablet in almost every area, like quality and number of apps to sales figures.
Cador also demonstrated an interesting view on where Apple has gone right, and where the other tablet makers have gone wrong:
We tend to talk about technologies. But the way the user is going to look at tablets means it’s about experience. The way the corporate is going to look at it is to say that its employees, who are also consumers, have got to like it and it’s got to be secure. We’re going to deliver that. Beyond that, it’s about marketing and branding.
Earlier on, Cador indirectly praised Apple as the only hardware vendor that has a significant role in both business and consumer experiences. He insinuates that Google and their hardware partners (Motorola, HTC, Samsung, etc.) have thus far only cared about the “technology” powering the devices. That, he believes, is where Apple has gone right, and that HP hopes to follow.