I've been interested in the Beats By Dr. Dre headphones for a while, after being told about them by a friend. I know they're popular just because of the design and the fact that Dre sponsors them, but I've also heard negative things about it. The price is a bit steep, but I guess it also encompasses the folding design, and what you get in the box. I'm not a huge audiophile, but I require headphones that deliver powerful bass, good highs, good design/looks (I hate the dime-a-dozen dark grey ones), and noise-cancelling. Also, I like headphones that don't produce noise so others can hear. This is why I like the Dre headphones. Also, I like how they fold. That does wonders for me. What's bad about them?