T-Mobile USA has announced a new program called Jump that will allow existing subscribers to upgrade their smartphone more often than once every two years. The program, which costs $10 per month to enroll, allows customers to trade in their current smartphone for a new one at an equal or lesser price after an initial six month waiting period. Available starting July 14th.
“At some point, big wireless companies made a decision for you that you should have to wait two years to get a new phone for a fair price. That’s 730 days of waiting. 730 days of watching new phones come out that you can’t have. Or having to live with a cracked screen or an outdated camera,” said John Legere, president and CEO of T-Mobile US. “We say two years is just too long to wait. Today, we’re changing all that with the launch of JUMP! Now, customers never have to worry about being stuck with the wrong phone. And, yes — it’s really as good as it sounds.”
The smartphone a customer trades in must be in good working condition to be eligible with Jump. If a smartphone has water damage, a cracked screen or doesn’t turn on, a deductible must be paid in the range of $20 to $170 to upgrade. Jump itself comes bundled with an insurance plan that protects new smartphones against malfunction, damage, loss or theft, at no additional cost. (more…)