Over the past few months, there have been rumors of Apple nixing Google in favor of Bing as the default search engine on Safari Mobile, due to the rivalry between the two companies. This wouldn’t be too big of a deal, since you can simply change it in the settings, but many new users wouldn’t know how to change it and would have to suffer with Bing. Plus, if Apple was to switch to Bing, it’s possible that they would replace other Google-powered services like Maps with Microsoft alternatives. And who would want that?
Thankfully, in a recent interview, Eric Schmidt told Business Week that Google’s contract with Apple was recently extended. Crisis averted.
Apple (AAPL) is a company we both partner and compete with. We do a search deal with them, recently extended, and we’re doing all sorts of things in maps and things like that. So the sum of all this is that two large corporations, both of which are important, both of which I care a lot about, will [remain] pretty close. But Android was around earlier than iPhone.
Now, I’m sure there are many die-hard Bing fans out there, but Google is definitely the preferred service, and has over 65% of the market share. It seems Apple knows this, and would rather keep customers happy than spite their competition.