Apple Spends One Million Per Month on Google Ads

According to a leaked internal Google document obtained by Ad Age which outlines the top Google advertisers in June, Apple currently spends one million dollars per month on Google ads alone. The highest advertiser was AT&T (probably due to the new iPhone and Blackberry), who spent just over nine million dollars on AdWords in June, and reportedly spends a total of $2.8 billion on advertising annually. (And 1.3 billion on TV ads alone.)

It’s intriguing to see how companies value online advertising versus old-fashion television ads, and it will be interesting to see how these numbers will change in the future, as internet media becomes standard.

[Ad Age]

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