Is Android, as a Brand, Dead?

Is Android, as a Brand, Dead?

android_logoI have seen the Android brand disappear over time. First, it was the Nexus, then Samsung came with the Galaxy brand, who made Android less relevant. Now, Android is just invisible.

I thought Google was losing a war against its partners, but I finally concluded that it cannot be just a coincidence. It is not just a trend. It is a deliberate effort. By Google.

Of course Android as a mobile operating system is far from dead. The latest figures show that it has strong foothold over about half of all smartphones. But is Android, as a brand, dead? The above author makes a good point in that every day, it’s less about phones being “Android,” and more about them being a “Galaxy” or a “Nexus.”

Post a response / What do you think?