Apple’s New iTV to Integrate Apps?

Rumor has it that the new Apple TV, renamed iTV, will be able to use applications from the App Store. It’s unknown whether it will use iPhone, iPad, or a new version of apps entirely, but if the rumored $99 price tag is real, then it will be a serious competitor to Google TV and other set-top boxes in the same entry-level price range.

On the downside, the new iTV is supposed to be carrying the same A4 chip as the iPhone 4, and therefore limited to playing videos with a maximum resolution of 720p. (Sorry, no 1080p content.)

The ability to use existing applications from the App Store would open a whole new world of possibilities, such as Hulu Plus, Netflix streaming, and a gaggle of other media-related services. This could be a killer feature for a low-priced HTPC.


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