Among the more pricey computer peripherals announced at CES is a high performance, high capacity SSD from Other World Computing. OWC, which has made a name for itself by focusing on the Apple’s Mac, plans to release this larger SSD a little later this year. Since it is larger than the standard 2.5″ HDD/SDD found in laptops and other portable computers, it will be aimed at production machines, which tend to be desktop towers.
Since it is aimed at a more professional market, the price will be quite high: an OWC representative claimed that was designed for performance and capacity “first,” and that price wasn’t a factor.
That’s in stark contrast to where the rest of the market is headed, typically driving costs down and making the most of 2.5″ and mSATA form factors used in notebooks and Ultrabooks. But workstation may care less about budget and more about getting work done. “We think the price will be right for the kind of user that spends $6,000 on a computer,” Dahlke said. “And you can’t get this kind of capacity anywhere else.”