
TUNE IN LIVE NOW!
iFans is pleased to announce our coverage of Apple’s special October media event occuring today at 10:00 AM Pacific (1:00 PM Eastern). You should join along in the discussion – we’re highlighting interesting comments left by users directly in the liveblog – and read the liveblog here.
Apple is widely expected to launch the iPad Mini — or whatever they’ll call it — alongside a 13-inch MacBook Pro with Retina display, updated iMacs and Mac Minis, iBooks 3.0 and more, so be sure to tune in to catch all of the excitement. Join us after the “read more” break and there should be no need to refresh the page from that point on whatsoever.
In order to keep things loading fast, we’ve moved updates off the front page and after the break instead, so read more for the full liveblog…
11.16: | Thanks to everyone that tuned in to our iFans liveblog for Apple’s special October media event. We’re signing off. See you in the forums (there’s a lot to talk about). | -Joe Rossignol |
11.16: | Well that was exciting! New Macs, Mac mini, iMac, Macbook Pro. The iPad 4th generation with many of its features revamped. The iPad mini, tons of new accessories. What a fantastic event. Thanks for tuning in to the iFans liveblog and make sure to get involved in the discussion that will be happening across the various forum threads regarding new products! See you there! | -Stephen Hall |
11.15: | Apple truly delivered on its promise to make 2012 an exciting and innovative year. | -Joe Rossignol |
11.15: | To recap, we saw updated iMacs and Mac Minis, a 13-inch MacBook Pro with Retina display, a fourth-generation iPad and the brand new iPad mini. What an exciting day. | -Joe Rossignol |
11.13: | That’s a wrap, as Tim thanks all of us as well as Apple’s employees. | -Stephen Hall |
11.12: |
| -Stephen Hall |
11.12: | “We hope you love these products as much as we love creating them.” | -Stephen Hall |
11.11: | He’s going over the product announcements of the year — both the iPad 3 and the iPad 4. iPods, iPhone 5, iPad mini, thin new iMac. | -Stephen Hall |
11.10: |
| -Stephen Hall |
11.10: |
| -Stephen Hall |
11.10: | “We told you earlier this year that you’d see some incredible innovation across the year.” | -Stephen Hall |
11.10: | Tim’s back. | -Stephen Hall |
11.09: |
| -Stephen Hall |
11.09: | Really cute ad. | -Stephen Hall |
11.09: |
| -Stephen Hall |
11.08: |
| -Stephen Hall |
11.08: | Wi-fi + cellular shipping 2 weeks later. | -Stephen Hall |
11.08: | Wi-fi versions shipping November 2nd. | -Stephen Hall |
11.07: | “Of course there are many configurations.” | -Stephen Hall |
11.06: | Mark Gurman was right: ”It starts with a 16GB of storage, and will be priced at $ 329.” | -Stephen Hall |
11.06: |
| -Stephen Hall |
11.06: |
| -Stephen Hall |
11.06: | Anyone that has a new iPad (third-generation) right now:
| -Joe Rossignol |
11.06: | “The result is an extraordinary iPad that will be used in so many different places, and in so many different ways.” | -Stephen Hall |
11.05: | “The iPad mini has the thinnest single cell battery we’ve ever designed.” | -Stephen Hall |
11.05: | I’ll pass on the fourth-generation iPad and iPad Mini. But I’d love to have a new iMac. Pretty please. | -Joe Rossignol |
11.04: | Brand new smart cover! Eliminated the metal hinge. | -Stephen Hall |
11.04: | I want one. Really bad. | -Stephen Hall |
11.04: | Jonathan Ive is awesome, though. | -Joe Rossignol |
11.04: | Just wait for all the parodies of this iPad Mini promotional video on YouTube. | -Joe Rossignol |
11.02: | “When we decided to make the iPad mini, we wanted to keep the things that make the iPad so magical.” | -Stephen Hall |
11.02: | Video of Jony Ive talking about the iPad mini’s design. | -Stephen Hall |
11.01: |
| -Stephen Hall |
11.01: | The Verge: “A5, LTE versions, FaceTime HD camera, 5MP iSight camera around back.” | -Stephen Hall |
11.00: |
| -Stephen Hall |
11.00: | “The technologies inside are equal to or better than the iPad 2 in every way.” | -Stephen Hall |
11.00: | “There’s an amazing set of technology that makes this a great iPad.” | -Stephen Hall |
10.59: | “Great experience. Not great experience.” | -Stephen Hall |
10.59: |
| -Stephen Hall |
10.59: | “What does the other one have? They have phone applications stretched up.” | -Stephen Hall |
10.59: | “Customers love the ones (apps) written for the iPad.” | -Stephen Hall |
10.58: |
| -Stephen Hall |
10.58: | “The iPad mini is about 50% larger display area in the browser.” | -Stephen Hall |
10.58: |
| -Stephen Hall |
10.57: |
| -Stephen Hall |
10.57: | “Let’s look at those displays. Theirs is 7 inch, our is 7.9.” | -Stephen Hall |
10.57: | “The iPad mini has a third larger display area.” | -Stephen Hall |
10.57: | He’s comparing it to the Nexus 7. | -Stephen Hall |
10.56: | Phil is going through all the apps that will be awesome on the new iPad mini. All of them are. 275,000+ apps. | -Stephen Hall |
10.55: |
| -Stephen Hall |
10.55: | “All the software made for the iPad works on the mini with no change.” | -Stephen Hall |
10.55: | As expected, iPad 2 resolution. 1024 x 768. All existing iPad software will work seamlessly. | -Stephen Hall |
10.54: |
| -Stephen Hall |
10.54: | Available in iPhone 5-like colors. Black with a slate back available. | -Stephen Hall |
10.53: | “So this iPad mini, is just 7.2mm thick. That’s about a quarter thinner than the 4th gen iPad. Thinner than a pencil.” | -Stephen Hall |
10.53: |
| -Stephen Hall |
10.53: | “It’s incredibly thin and beautiful. Incredibly thin and light. Would you like to see one in person?” | -Stephen Hall |
10.52: | Looks really iPhone 5-y | -Stephen Hall |
10.52: | “This isn’t just a shrunken down iPad. There’s nothing as amazing as this.” | -Stephen Hall |
10.52: |
| -Stephen Hall |
10.51: | Time for the iPad mini. Yes, that’s the name. The iPad mini. | -Stephen Hall |
10.51: | Quick revamp of it’s features, 4th generation iPad is announced. | -Stephen Hall |
10.51: |
| -Stephen Hall |
10.50: | Tons of new lightning adapters. | -Stephen Hall |
10.50: | “It comes in both black and white.” | -Stephen Hall |
10.50: | “2x faster Wi-fi” | -Stephen Hall |
10.49: | Lightning, of course. | -Stephen Hall |
10.49: |
| -Stephen Hall |
10.49: | “We’re updating the camera, the cellular version has expanded LTE.” | -Stephen Hall |
10.49: | “It also doubles the graphics performance. The competition wasn’t even close to us, and now we’re just blowing past them some more.” | -Stephen Hall |
10.48: |
| -Stephen Hall |
10.48: | Surprise surprise. | -Stephen Hall |
10.48: | “So just half a year ago we introduced the 3rd generation iPad with Retina display. So it’s more incredible that we’re sitting here to talk about the 4th generation iPad.” | -Stephen Hall |
10.47: | 4th generation iPad?! | -Stephen Hall |
10.47: | Phil’s back! What do you have for us?! | -Stephen Hall |
10.47: | “We’re not taking our foot off the gas.” | -Stephen Hall |
10.47: | “Earlier this year we announced an iPad with a Retina display. It’s the top selling tablet in the world.” | -Stephen Hall |
10.47: |
| -Stephen Hall |
10.46: | “But we know we are just getting started.” | -Stephen Hall |
10.46: | Available today on the Mac App store. | -Stephen Hall |
10.46: | “Publishers can now easily update their books.” | -Stephen Hall |
10.46: |
Custom fonts, widgets, mathematical expressions. | -Stephen Hall |
10.45: | “Now today, we’re announcing the latest version of iBooks Author.” | -Stephen Hall |
10.44: | “There are now 2500 classrooms in the US with iBooks textbooks.” | -Stephen Hall |
10.44: | “iBooks textbooks are now available for 80% of the US high school core curriculum.” | -Stephen Hall |
10.43: |
| -Stephen Hall |
10.42: | “Teachers around the world have found the iPad to be a great education tool.” | -Stephen Hall |
10.42: | “They love the display. They love the camera for FaceTime. They love that they can connect anywhere they go on Wi-Fi or cellular. They love iPad’s legendary all day battery life. And they love all of the amazing apps optimized for iPad.” | -Stephen Hall |
10.42: |
| -Stephen Hall |
10.42: | “Why is the iPad so popular? Well it turns out there’s a simple reason: people love their iPads!” Audience giggles. | -Stephen Hall |
10.41: | “iPad accounts for over 90% of web traffic from tablets.” | -Stephen Hall |
10.40: | “We sold more products in the June quarter than any PC manufacturer sold in their entire PC line.” | -Stephen Hall |
10.40: |
| -Stephen Hall |
10.40: | “It seems like each time we get together, there are some new numbers to talk about the growth and momentum of this product.” | -Stephen Hall |
10.39: | Here we go! | -Stephen Hall |
10.39: | “Next I’d like to talk about iPad.” | -Stephen Hall |
10.39: | Second model available in “December.” | -Stephen Hall |
10.39: |
| -Stephen Hall |
10.38: | Shipping in “November” Available in multiple configurations. | -Stephen Hall |
10.38: |
| -Stephen Hall |
10.38: | Ha, no optical drive. | -Stephen Hall |
10.38: | Seamless integration of the benefits of both an SSD and a hard drive. So smart. | -Stephen Hall |
10.37: |
| -Stephen Hall |
10.37: | Why didn’t anyone else do this before? Correct me if I’m wrong but this seems like an obvious solution to rigging your own SSD and HDD for your PC. | -Stephen Hall |
10.36: |
| -Stephen Hall |
10.36: |
| -Stephen Hall |
10.36: | Apple Fusion Drive?! 128 SDD and a 1TB or 3TB HDD, “Fused together with software.” | -Stephen Hall |
10.35: | USB 3.0!
| -Stephen Hall |
10.35: |
| -Stephen Hall |
10.34: | “Sheds 8 pounds compared to the previous generation.” | -Stephen Hall |
10.34: |
| -Stephen Hall |
10.34: |
| -Stephen Hall |
10.33: | “75% less reflection” | -Stephen Hall |
10.33: | “We said it’s fully laminated. Besides making it thin, it delivers another benefit. Text and graphics will look like they’re sitting right on top of the glass.” | -Stephen Hall |
10.32: |
| -Stephen Hall |
10.32: | Who’s still waiting for the iPad Mini? Check out this photo, posted by iFans forum member thkilrs.
| -Joe Rossignol |
10.32: | He’s explaining how they made it so thin. The last model looks like a monster compared to the new one. | -Stephen Hall |
10.31: | “Let me bring up the old generation — isn’t it incredible how something new can make something else look so old?” | -Stephen Hall |
10.31: |
| -Stephen Hall |
10.31: | “This is so thin we wanted to do something even more with it — the way this is welded is called friction stir welding.” | -Stephen Hall |
10.31: | The new iMac is absolutely gorgeous. Looks like a tapered design. | -Joe Rossignol |
10.31: | “80% thinner than the previous generation.” | -Stephen Hall |
10.31: | As I type this on an iMac, wow. | -Joe Rossignol |
10.30: |
| -Stephen Hall |
10.29: | “We have one here. Want to see one?” | -Stephen Hall |
10.29: | Stunningly thin.
| -Stephen Hall |
10.29: | “We’ve had seven generations of iMac, each one better than the last.” | -Stephen Hall |
10.28: |
| -Stephen Hall |
10.28: | “It’s a great design. One that’s evolved over many years. Many people think of it as the flagship of the Mac line.” | -Stephen Hall |
10.28: | “We said this is a big day for the Mac, and I have one more I’d like to talk about. And that’s the iMac.” | -Stephen Hall |
10.27: | Starting Model is $ 599. 2.5 Ghz i5 4GB RAM 500Gb. | -Stephen Hall |
10.27: |
| -Stephen Hall |
10.26: |
| -Stephen Hall |
10.26: | “Next, Mac mini. You knew there’d be something called mini in this presentation, didn’t you?” | -Stephen Hall |
10.26: | Mac mini! | -Stephen Hall |
10.26: |
| -Stephen Hall |
10.24: | “We’re so excited to show this to customers, we’ve created an ad. Let’s show that.” | -Stephen Hall |
10.24: | The usual environmentally friendly checklist!
| -Stephen Hall |
10.22: | New battery technology.
| -Stephen Hall |
10.21: | Glass multi-touch trackpad. | -Stephen Hall |
10.21: |
| -Stephen Hall |
10.21: | “If you’re looking for Retina apps, just go to our App Store. There’s a lot of great software to support the display.” | -Stephen Hall |
10.20: | “Your apps look fantastic on it. Reading email the text is so beautiful you can’t see the pixels.” | -Stephen Hall |
10.20: | “The world’s (2nd) highest resolution notebook display.” | -Stephen Hall |
10.19: |
| -Stephen Hall |
10.18: | “It is incredibly thin. Just .75 thick.” No optical drive. Retina Display.
“Everything on it looks absolutely gorgeous.”
| -Stephen Hall |
10.17: |
| -Stephen Hall |
10.17: | “I’m proud to introduce the brand new 13-inch MacBook Pro.” | -Stephen Hall |
10.17: |
| -Stephen Hall |
10.16: | The Verge: “Phil is listing off great reviews of the MacBook with Retina display.” | -Stephen Hall |
10.16: |
| -Stephen Hall |
10.16: | “Today is a big day for the Mac. It starts with MacBook.” | -Stephen Hall |
10.15: |
| -Stephen Hall |
10.15: | “We’re going to continue innovating with the Mac. We’ve got some great stuff to show you this morning.” | -Stephen Hall |
10.15: | “The Mac has been outgrowing the PC market for 6 years straight.” | -Stephen Hall |
10.14: |
Available Today for free. | -Stephen Hall |
10.14: | Social sharing features, night viewing, “continuous scrolling”, more languages. | -Stephen Hall |
10.13: | iBooks 3.0 announced, plenty of new features coming. | -Stephen Hall |
10.12: | “Today we’re introducing a new version with a new feature — continuous scrolling — just flick.” | -Stephen Hall |
10.12: |
| -Stephen Hall |
10.11: |
| -Stephen Hall |
10.11: | “One of the most popular apps on the store is iBooks.” | -Stephen Hall |
10.11: | “We’ve now paid out 6.5 billion dollars to developers” | -Stephen Hall |
10.10: | ” These apps are not stretched out iPhone apps.” | -Stephen Hall |
10.10: | “We have over 700k apps in the store. 275k iPad apps, and growing.” | -Stephen Hall |
10.09: | “Now onto the App Store.” | -Stephen Hall |
10.09: | “Already in just last year, customers have sent 300 billion messages.” | -Stephen Hall |
10.09: | “Already in just last year, customers have sent 300 billion messages.” | -Stephen Hall |
10.08: |
| -Stephen Hall |
10.08: |
| -Stephen Hall |
10.07: | 200 million iOS devices are already running iOS 6. “Fastest upgrade rate of any software in history.” | -Stephen Hall |
10.07: | Ryan Block from gdgt.com: “Tim’s chatting up the enormous efforts of Apple to ship all these products. iPod touch and the new nano are “off to a fantastic start.” Tim quoted the Verge, and Nilay, who’s sitting a couple rows in front of me, chuckled loudly.” | -Stephen Hall |
10.06: | “Last month we announced the iPhone and incredible new iPods. An amazingly thin iPod touch, with the same Retina display we have on iPhone 5.” | -Stephen Hall |
10.05: | We apologize if automatic refreshing was not working. It should be set now. | -Joe Rossignol |
10.05: | Tim’s Back! | -Stephen Hall |
10.04: |
| -Stephen Hall |
10.03: | Apple store promo video.
| -Stephen Hall |
10.02: |
| -Stephen Hall |
10.02: | That guy in the audience using his iPad as a camera. Just no… | -Joe Rossignol |
10.02: | “We’ve got some really exciting things to show you” | -Stephen Hall |
10.01: | Tim Cook is on stage. | -Stephen Hall |
10.01: | Here we go. | -Joe Rossignol |
09.59: | Apple asking everyone to switch their devices to silent! Here we go! | -Stephen Hall |
09.58: | Imagine Dragons – It’s Time | -Joe Rossignol |
09.57: | 3 minutes! | -Stephen Hall |
09.57: |
| -Stephen Hall |
09.56: | The quality is great on my MacBook Pro’s Retina display, too. California Theatre looks classy. | -Joe Rossignol |
09.55: | Someone over at Apple is doing a great job of showing off how classy the inside of California Theatre is. | -Stephen Hall |
09.53: | The quality of the live stream on my iPad is fabulous. Name that song, anyone? | -Stephen Hall |
09.51: | Just under 10 minutes, folks. The stream over at apple.com is live. | -Stephen Hall |
09.51: | Photo from inside California Theater Via @drwave Beautiful.
| -Stephen Hall |
09.41: |
| -Stephen Hall |
09.37: | Journalists waiting to get into the Apple event. Via @ClaytonMorris
| -Stephen Hall |
09.27: | Ryan Block for Gdgt.com writes: “Ok! I’m here! It’s been a long time since Apple has hosted an event at the California Theater in San Jose, I’m stoked. Unfortunately, it is PACKED.” | -Joe Rossignol |
08.59: | T-minus one hour until the event begins! Do you guys think we’ll see any surprises today? | -Stephen Hall |
08.29: | I’d like to remind everyone that you are welcome to join along in the discussion. We’ll highlight some of the comments posted by the iFans community that we find interesting throughout the keynote. | -Joe Rossignol |
08.27: | Stephen and I will be manning the liveblog today, so we do hope that you’re all ready for a fun and exciting couple of hours. | -Joe Rossignol |
08.26: | A little over an hour and a half until the event starts! | -Stephen Hall |
08.25: | We’re live, peeps! Less than two hours to go until the event kicks off. Everyone excited? | -Joe Rossignol |
08.24: |
| -Joe Rossignol |


































































