Samsung Internal Memo: ‘We Will Continue To Do Our Utmost’

Samsung is clearly disappointed with the verdict that it was handed in its patent infringement trial with Apple, although the South Korean consumer electronics maker is not backing down without a fight. In an internal memo issued by Samsung, the Apple competitor claims that it “will continue to do [its] utmost” and that it trusts consumers will side with a company that prioritizes innovation over litigation.

Certainly, we are very disappointed by the verdict at the US District Court for the Northern District of California (NDCA), and it is regrettable that the verdict has caused concern amongst our employees, as well as our loyal customers.

However, the judge’s final ruling remains, along with a number of other procedures. We will continue to do our utmost until our arguments have been accepted.

History has shown there has yet to be a company that has won the hearts and minds of consumers and achieved continuous growth, when its primary means to competition has been the outright abuse of patent law, not the pursuit of innovation.

We trust that the consumers and the market will side with those who prioritize innovation over litigation, and we will prove this beyond doubt.


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