When tickets went on sale for this year’s Worldwide Developers Conference on Wednesday, it was just 5:30 AM for those living on the West Coast. By the time many of these people, including several prominent developers in Silicon Valley, woke up, their chance at purchasing a ticket to attend WWDC 2012 had already passed. That’s because it took just two hours for tickets to the conference, which takes place June 11 – 15 in San Francisco, to sell out completely. At $1,599 a pop.
Those living on the East Coast and abroad clearly had an advantage in getting a ticket, due to Apple’s odd decision to put the tickets on sale when it was just 5:30 AM at their headquarters in Cupertino, California. Apple has clearly stated that tickets are non-transferable, adhering to a strict policy that will only allow admission based on the name of the person who purchased the ticket. That basically means that, unless you are willing to legally change your name like this guy, you’re out of luck if you don’t have a ticket. Developers aren’t happy, to say the least.
This situation has left many developers irate with Apple for shafting their fellow West Coast developers, who were eagerly anticipating the annual event, says Wired.
Rick Harrison, an iOS software engineer with San Francisco-based Sincerely, told Wired he was angry when he heard the news [on Wednesday]. “I had full intentions on going to WWDC this year, and along with most of the dev community, I’ve been anxious about the announcement the past few weeks,” Harrison said. “I was completely appalled when I woke up at 7:45 a.m. [on Wednesday] and checked Twitter to see that WWDC tickets both had already gone on sale, and sold out.”
Developers that weren’t able to get a ticket to WWDC 2012 have formed their own alternative Indie Developers Lab that will take place June 11 – 14 at The Box SF, just a few blocks away from Apple’s conference, but iOS developer Zac Bowling say it just isn’t quite the same.
“If you don’t go, you’re pretty much boned all year,” Bowling said. “There’s nothing that equates to the same kind of one-on-one interaction you get at that conference.”
What do you think? Was it fair for Apple to put WWDC 2012 tickets on sale in the wee hours of the morning?