Sprint to Keep Unlimited Data Even If LTE iPhone Launches

There have been many rumors of Apple releasing a 4G LTE iPhone sometime this year. A few sources claimed it would be launched at the WWDC, while others say the date will be closer to October. CNET reports today that Sprint confirmed they would still be offering unlimited data plans with all LTE devices, even if Apple introduces a new iPhone with the capability.

As of now, Sprint is the only major US carrier that offers unlimited data on their devices, regardless of whether they’re LTE or 3G. Today’s confirmation that they will continue to provide this only helps them to gain more customers, which in turn could eventually cause them to add a data cap towards the end of this year, but time will tell.

If the next iteration of the iPhone arrives with LTE, Sprint will continue to offer a no-strings unlimited plan, CEO Dan Hesse told CNET. The company is already sticking with unlimited for its first batch of LTE phones, but it was unclear whether the offer would apply to next iPhone.

“I’m not anticipating the unlimited plan would change by that point,” he said. “That’s our distinctive differentiator.”


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