Amazon: Three Kindles Still Costs Less Than the iPad

In similar fashion to recent marketing tactics by Samsung, online retailer Amazon has released a new TV commercial that combats or downplays Apple products — in this case, the iPad. The commercial features a woman using a Kindle, with her two children each using a Kindle Fire. In a conversation with a man using an iPad, the woman claims that all three Kindles still cost less than the price of the iPad…

That’s a true statement, as the Kindle costs only $79 and two Kindle Fires costs just $398, for a combined total of $477. The base model iPad, on the other hand, retails for $499. The tablets are significantly different than each other, however, so it’s important to consider the features, usability, and other factors asides from the price.


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