But, Wolfram’s integration into Siri has introduced the incredible power of Mathematica to the masses: according to a report by the New York Times, nearly a quarter of the total queries sent to Wolfram originate from Siri. An impressive number, considering that regular mobile searches only account for around ten percent of the total search traffic.
Siri accounts for about a quarter of the queries fielded by Wolfram Alpha, whose staff has grown to 200. Several large companies in health care, financial services and oil and gas recently hired Dr. Wolfram’s private company, Wolfram Research, to do tailored corporate versions of Wolfram Alpha for them. Microsoft also licenses Wolfram Alpha technology.