The iMac Represents 32.9% of All-in-One PC Sales

According to research firm DisplaySearch, all-in-one computer sales increased by 39% in 2010 to total 14.5 million units sold. While most would expect that more than half of these sales were accounted for by the usual PC manufacturers such as HP and Dell, Apple actually dominated the category by taking 32.9% of the market share with their iMac, leaving other manufacturers with only 6.1% of the share. This is rather surprising since it’s actually more expensive than competitors and is, after all, a Mac — which can often be an immediate turnoff for some. Read on for some additional information on all-in-one PCs.

Competitors to the iMac include Hewlett Packard’s Omni, which is available in five different models — some of which are different styles than others. The top-of-the-line model of the Omni holds a very powerful Intel quad-core CPU that clocks at 2.8 GHz (without turbo-boost) and also includes 8 GB of RAM, a 2 TB hard drive, a Blu-Ray player, and even a 2-year warranty … all for $999. While the fact that it’s a Windows PC may not be appealing to some, it does offer much more than a Mac does in the specs field. But, specs definitely aren’t everything — experience is. Other manufacturers have also entered the all-in-one market, including Dell with their¬†Inspiron One and Gateway with their One — you can see how similar corporations are to each other’s model naming. It’s surprising that there neither of these businesses hasn’t trademarked that name yet.

But let’s move on to Apple’s iMac. The iMac is Apple’s best-selling desktop system, most likely because the only other models are the Mac mini — which requires a monitor as it doesn’t include one — and the Mac Pro — which is extremely expensive for the average user. And speaking of the Mac Pro, Apple may actually be questioning what to do with the future of their tower desktop due to the slowing market for it. This is not to say that there are no users who care about this Mac, because there are still some advanced users who require the power of a Pro. The issue is, most are swaying more towards portability rather than a powerhouse that lies at home all day long. Surprisingly, the iMac is actually quite portable. You can easily tote it with you on a trip because it uses Bluetooth for the keyboard and Magic Mouse and there’s only the power to unplug before you’re ready to go. While it’s not the most portable option out there, it’s definitely an option if you don’t want a MacBook and don’t need the battery power for the road.

[Bloomberg]

iMac icon via SvenVath

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