Mac App Store Reaches 100 Million Downloads

In just less than a year, Apple’s Mac App Store has attained a total of 100 million app downloads. This breaks down to approximately 300,000 downloads per day between January 6th and December 12th — which is quite a feat.

Update: Jim Dalrymple of The Loop has been in contact with Apple and they’ve told him that these statistics do not include OS X Lion downloads, updates for apps or downloads to additional Macs. This makes Apple’s Mac App Store sales a lot larger than aforementioned.

Apple estimates that their App Stores as a whole contain 500,000 apps at this time — and it’s constantly growing. The Mac App Store is currently available in 123 countries around the world, with more to come in the future.

The Mac App Store originally launched on January 6th of this year and has been going strong ever since. Many developers took the initiative and posted their apps on it because of the extra profit that was offered. The app store also helps to unify where a user can find apps as well — something that is extremely helpful for new Mac users. Ever since the success of Apple’s iOS app stores, they thought it would be great to extend the idea to a new platform. There were doubts about this idea at first, but now they have been proven to be wrong with today’s announcement of the product’s phenomenal success. More coverage and a full press release are available after the break.

Developers who choose to publish their apps on the Mac App Store receive 70% of sales revenue with free hosting and the ability to give away free apps for free. It’s obvious that Apple does take out 30% to pay the operating fees of the store, such as the employees who review new apps, the maintenance costs on the servers, and other miscellaneous expenses. Even in the light of this, the Mac App Store is by far more beneficiary to the developer than their standalone website was because of the word that it can get out.

Phil Schiller, the leader of worldwide marketing at Apple, says this in today’s press release:

In just three years the App Store changed how people get mobile apps, and now the Mac App Store is changing the traditional PC software industry. With more than 100 million downloads in less than a year, the Mac App Store is the largest and fastest growing PC software store in the world.

You can find the full press release from Apple directly below.

 CUPERTINO, California—December 12, 2011—Apple® today announced that over 100 million apps have been downloaded from the Mac® App Store™ in less than one year. With thousands of free and paid apps, the Mac App Store brings the App Store experience to the Mac so you can find great new apps, buy them using your iTunes® account, and download and install them in just one step. Apple revolutionized the app industry with the App Store, which now has more than 500,000 apps and where customers have downloaded more than 18 billion apps and continue to download more than 1 billion apps per month.

“In just three years the App Store changed how people get mobile apps, and now the Mac App Store is changing the traditional PC software industry,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “With more than 100 million downloads in less than a year, the Mac App Store is the largest and fastest growing PC software store in the world.”

“With Autodesk products in both the App Store and Mac App Store, we can reach hundreds of millions of Apple users around the world,” said Amar Hanspal, senior vice president of Platform Solutions and Emerging Business at Autodesk. “With our free AutoCAD WS and the more powerful professional drafting tools of AutoCAD LT, we’re using the Mac App Store to deliver new products and reach a growing base of new Mac customers.”

“The Mac App Store has unparalleled reach and has completely transformed our distribution and development cycle,” said Saulius Dailide of the Pixelmator Team. “Offering Pixelmator 2.0 exclusively on the Mac App Store allows us to streamline updates to our image editing software and stay ahead of the competition.”

“In less than one year we’ve shifted the distribution of djay for Mac exclusively to the Mac App Store,” said Karim Morsy, CEO of algoriddim. “With just a few clicks, djay for Mac is available to customers in 123 countries worldwide. We could never have that reach through traditional channels.”

The Mac App Store offers thousands of apps in Education, Games, Graphics & Design, Lifestyle, Productivity, Utilities and other categories. Users can browse new and noteworthy apps, find out what’s hot, see staff favorites, search categories and look up top charts for paid and free apps, as well as user ratings and reviews. The Mac App Store is included with Mac OS® X Lion and is available as a software update for any Mac running Mac OS X Snow Leopard®. For more information visit,

Mac developers set the prices for their apps, keep 70 percent of the sales revenue, are not charged for free apps and do not have to pay hosting, marketing or credit card fees. To find out more about developing for the Mac App Store visit,

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced iPad 2 which is defining the future of mobile media and computing devices.


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