How Dropbox Avoided Becoming iCloud

Forbes has an awesome inside look at how Dropbox narrowly avoided Apple’s clutches. The file syncing company, which has skyrocketed past 50 million users, was approached by Steve Jobs himself in a 9-digit acquisition effort—but the founder, Drew Houston, held out despite being offered buckets of cash.

In December 2009 Jobs beckoned Houston (pronounced like the New York City street, not the Texas city) and his partner, Arash Ferdowsi, for a meeting at his Cupertino office. “I mean, Steve friggin’ Jobs,” remembers Houston, now 28. “How do you even prepare for that?” When Houston whipped out his laptop for a demo, Jobs, in his signature jeans and black turtleneck, coolly waved him away: “I know what you do.”

Apple has since launched their own take at file syncing with iCloud, but it is interesting to think that if the meeting went differently, iCloud would now be running on Dropbox blood, and the cross-platform syncing utility as we know it today would likely not exist.

Hit the source for the full Dropbox story, and if you don’t already use the service to sync, make sure to try it out. Even with iCloud baked into Apple products, Dropbox is still by far the best solution for syncing across all your devices.


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