Embarrassed Readers Opting for E-books

One of the advantages of using an e-book reader is privacy.  Strangers or youngsters glancing from across the coffee shop can’t immediately discern if the reader is browsing the web or absorbed in adult material.  I’m not talking Playboy or certain manga titles.  One of the fastest growing segments in the e-books market is romance novels.

In digital form, the romance genre has eclipsed general fiction, mystery and science fiction for market share growth rate.  It is as popular as the print editions, with some titles matching their hardcover sales.  Romance e-book sales jumped from 8 percent to 27 percent of total sales versus 9 percent for ebooks in general.  Nearly 75 million people read at least one romance novel in 2008.

While romance novels don’t interest me, I see how it would be preferable to have the digital version of Maxim or Cosmo on my iPad rather than laying around the house.  Self-help books regarding sensitive subjects might also be better suited for consumption in digital forms. 

For additional security of your iPhone and iPad apps, check out the Cydia app Locktopus, which password protects any app.  Read a full review here.

[NY Times]

Post a response / What do you think?