AT&T Demolished by Consumer Reports

Ouch. In the latest survey of 58,000 Consumer Reports readers, AT&T scored dead last, getting the worst possible rating in every category except “Texting”, where it received a marginally better score. US Cellular topped the chart, followed by Verizon, Sprint, and T-Mobile. (AT&T can be found back at the starting gates.) With Android phones becoming comparatively popular on competing networks, AT&T can no longer blame iPhone user’s heavy data usage as they have in the past.

Sprint, Verizon, and T-Mobile all have 4g networks in select markets, but AT&T doesn’t even plan to roll out their LTE network until mid-2011, putting them even farther behind. One of Apple’s strongest points is customer satisfaction, and combining their pride and joy with the worst network in the US can’t be good for business (not that it terribly matters). I, for one, welcome our Verizon overlords.

We take this seriously and we continually look for new ways to improve the customer experience. The fact is wireless customers have choices and a record number of them chose AT&T in the third quarter, significantly more than our competitors. Hard data from independent drive tests confirms AT&T has the nation’s fastest mobile broadband network with our nearest competitor 20 percent slower on average nationwide and our largest competitor 60 percent slower on average nationwide. And, our dropped call rate is within 1/10 of a percent – the equivalent of just one call in a thousand – of the industry leader.

[Consumer Reports]

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